Ramla Ali, the boxer and 2023 TIME Magazine woman of the year, becomes the latest ambassador in Dior’s Lady 95.22 series, celebrating the French luxury brand’s ultra-contemporary new bag silhouette.
In the candid black and white film, shot by Tess Ayano and supported by photography from Brigitte Lacombe, the Somali athlete discusses representing her birth country at the 2021 Olympic Games and walking into the ring kitted out in full Dior.
The Lady 95.22 handbag was first revealed at the fashion house’s AW23 ready-to-wear show, and updates Dior’s iconic Lady Dior style into a bold, sophisticated leather bag.